Pittsburgh is gaining national attention for its arts and culture scene, and locals like Foo Conner, the man behind Jekko, is playing a major role in highlighting the people, brands, and happenings that are establishing Pittsburgh’s identify as a vibrant city to live, work, and play. Check out our recent interview with Conner!
What is Jekko?
Jekko is a new media outlet like Buzzfeed or Vice that just so happens to be based in Pittsburgh. It started as an experiment. I wanted to see if photography could drive a magazine today. After covering 1,000 events, Jekko has become a national platform that promotes arts, culture, and technology. All things Pittsburgh leads in. Our main audience is female millennials. 60% of readers are females and half of them are under 34.
Where are you from?
I am originally from West Virginia but Pittsburgh is my home.
What do you like about Pittsburgh?
Pittsburgh has an open door to be creative. That makes it the perfect launch platform for ideas. And if you don’t know how to do something, there’s always a neighbor willing to help.
When people ask “What do you do?”, how do you respond?
I say that I’m a social entrepreneur. It has the right activism mindset for me. This means I work on businesses that find solutions to social problems. It also speaks to the seven-year-old me and gives me a wonderful excuse to explore everything.
How do you define your style?
Relaxed and quirky.
Where do you shop?
For the right thing, right now, I go to EONS in Shadyside. For adventure, I do this thrift shop run on Tuesdays. It takes about an hour and a half. I start at the Salvation Army and Goodwill in South Side, and then I head to the Red, White, and Blue. Do this once a month and you’ll build a fantastic wardrobe.
What’s your favorite date outfit?
I prefer something classic to start. Vintage fashion that fits exquisitely well. Then accessory nuances, like a pocket watch or unusual necklace.
How would you describe Pittsburgh style?
Coming into itself. Traditionally Pittsburgh has imported culture, now we’re defining our own style.
One word to describe Pittsburgh style?
What makes Jekko different?
We are authentic. We show up. We aren’t afraid to cover the worst.